Last summer, Volvo Trucks North America hired STARK to be the sole supplier of launch films for its new regional haul truck. Today, 10 months later, after filming more than 50 terabytes of material across the US and Canada, STARK has produced 18 separate films in 3 languages from a brand film to teasers to news features. This is STARK’s most extensive film project ever produced. We worked closely with Volvo Trucks on the overall project and with agency Forsman & Bodenfors on certain films. Stay tuned, there’s more to come.
STARK would like to welcome our office newbies to the team. Introducing Jessica Loets and Georgia Hulse. Jessica Loets has joined Stark in the role of Film Producer. Jessica has widespread experience within the communications industry. Ranging from film producer at Bobby Digital Studios, to several years managing international accounts and marketing in Dubai, United Arab Emirates. Georgia Hulse joins us all the way from Australia, as our native English Copywriter and Reporter. Georgia has a strong academic background in the area of journalism and corporate communication, including many years of professional freelance experience and creative talent.
A short 2-3-minute-long film can sometimes contain up to 4 Terabytes of digital raw material. That’s a lot to store so uploading that to the Cloud or to portable hard drives isn’t a realistic option today. STARK has been using a Media Asset Management system for several years now, one that stores huge amounts of data and provides instant access to a massive film archive. But now we’ve invested in a new and improved online MAM system - one where our customers can easily login and see their film material from anywhere in the world.
We’re expanding and want three creative, talented and experienced people to join our STARK film team. We produce films for Swedish and international companies, strengthening brands through powerful storytelling. Today those customers demand the best from us, so we’re also looking for the best. Could one of these be you?
STARK’s office will be closed from Friday, December 23rd until Monday, January 2nd. We’re taking a little time off to spend with our families and re-charge our batteries. Have a wonderful holiday and we’ll see you in 2017!
Uptime saves you more than just money. It saves your reputation and your business. Volvo Trucks Uptime Services is a suite of product and services designed to keep trucks where they should be - on the road. This is STARK’s story of Volvo Trucks Uptime.
It would be an understatement to say that we’re busy this fall! We have so many projects covering so many continents that it’s hard to keep track. We currently have teams filming in North America and Germany. In two weeks time, we’ll have teams spread out from Shanghai to Casablanca and Detroit to Sao Paulo.
Digitalization is revolutionizing all industries today, including transport and logistics. Toyota Material Handling has a clear vision of what its future, connected, always-on supply chain looks like. This film, produced by STARK in collaboration with HiQ, tells that story.
After 25 years in Gamlestaden, we thought it was time for a change. STARK is packing up shop and moving into central Gothenburg.
Why, you may ask? Well, along with the fact that we are longing for a great place to have lunch, we wanted to be close to our colleagues in the More Ventures group. So as of December, our new address will be Kaserntorget 6.
STARK’s latest production for Volvo Trucks North America is the SuperTruck. This is the story of the five-year development of a Volvo Truck concept vehicle that is 3000 pounds lighter, features 40% less drag and 70% better fuel efficiency.
STARK team has descended on one of the world’s most prestigious schools, the University of Cambridge, for the filming of SKF’s knowledge symposium, Let’s Talk.
Having a digital strategy is equally important as having the right content that will hit home with your audience. Dancing cats or stunts-gone-wrong videos often have viral potential for the masses, but what if your audience is specifically engineers and product developers? What will they watch? What will they share? What will they discuss? You create content that peaks their interest. A platform they relate to. Something a little unexpected.
STARK has produced this promotional film for Jernhusen about RegionCity, an urban development underway in central Gothenburg.
STARK’s Art Director Patrik Castenbladh is helping in the search for the digital designers and creators of tomorrow. He will be interviewing those who have applied for the program Digital Designer at Yrgo, a vocational training school in Gothenburg.
STARK beat entries from more than 50 countries to take home the World Gold Medal in the Public Relations category of this year’s New York Festivals. The winning film was Volvo Trucks brand film, Real Change. The prize was officially announced at the New York Festivals award ceremony in Las Vegas April 19th, 2016.
STARK was host to a breakfast seminar at Gothenburg’s Marketing Association Day (MiG) March 18th and instead of talking about what we do, we brought in our customers for an on-stage talk show.
Four out of four of STARK's entries at the New York Festivals Television & Film Awards honoring The World’s Best TV & Films, have been nominated for awards. We are both proud and excited.
2016's Faktum gala was a huge success and we're proud to say we were a part of it. STARK filmed the live show featuring artists like Niklas Strömstedt and Linnea Henriksson and now we want to share the gala highlights with you.
STARK is behind SKF’s social media campaign called Let’s Talk – a knowledge-sharing symposium. The idea is we gather inspiring thinkers, let them discuss hot topics like Big Data and how it’s transforming industry and we film it in front of a live audience. The film is put out on social media to encourage the spreading of new ideas. Watch the first edition of Let's talk.